Why Continuous Improvement Agreements Matter More Than Contracts
Contracts describe baseline scope; continuous improvement agreements capture what clients want after day one. Without a shared place for those micro commitments, the same complaints resurface and you lose the chance to show how responsive you are.
ReConto PRO keeps those commitments next to tasks, photos, notes, and approvals, so every visit starts with "here's what we promised to improve."
What Every Agreement Should Capture
- Context: Original feedback plus before/after photos so team understands target outcome
- Owner & due date: Single accountable person and realistic window (usually next visit)
- Success signal: How client will confirm improvement (photo, checklist, metric)
- Review follow-up: Reminder to request new testimonial once client marks complete
Best Practices in ReConto PRO
- Limit each agreement to 5 commitments so crews stay focused
- Pin evidence directly to each item instead of letting proof live in chats
- Use reminders and status updates so nothing survives past its due date without update
- Share agreement summary before every visit to reset expectations with client
The Measurable Impact
Bain & Company found that improving retention by 5% can lift profits by 25-95%. Continuous improvement agreements are retention engines: they transform frustration into documented plans and trigger positive reviews you can publish.
With ReConto PRO you're not rewriting legal contracts—you're proving that feedback turns into action. That proof keeps renewals and recurring services in your pipeline.
The Feedback Cycle Most Contractors Waste
Typical scenario:
- You finish work and ask for feedback
- Client says: "Everything's good, but the patio had debris left"
- You say: "We'll fix it next time"
- Next visit: nobody remembers what was promised
- Client doesn't give 5 stars because "it always happens"
Without a system to track commitments, feedback stays as "noise" that doesn't improve anything.
How Improvement Agreements Work in ReConto PRO
When feedback is <5 stars, ReConto automatically opens the tool:
Step 1: Capture specific feedback
"Patio had debris left" → Registered with photo of problem
Step 2: Convert to measurable commitment
Agreement: "Clean patio before leaving + photo of clean result" - Owner: Juan - Date: Next visit
Step 3: Fulfill and document
Next visit: Clean patio, upload photo, mark commitment as complete
Step 4: Request new review
ReConto reminds you to ask for updated feedback → Client sees you listened → 5 stars
The Impact on Retention and Referrals
Bain & Company found that improving retention by 5% can increase profits by 25-95%. Improvement Agreements are retention engines because they transform frustration into documented plans.
Client who sees you listened and delivered = Client who renews annual contract + refers you to neighbors + leaves 5-star review you can share on Google and Facebook.
For Subcontractors Too
As a general contractor, you can use the same tool to evaluate YOUR subcontractors and create Improvement Agreements with them. "Next time arrive 15 minutes early", "Clean work area before leaving", "Send photos of finished work"—everything documented and tracked.
Feedback without a plan = noise. Feedback with Improvement Agreements = measurable growth.


